The “And” Blog

Conversation Stoppers in Advertising

By Chuck Husak 1)      “Let me play devil’s advocate” really means…I don’t like your idea or solution, but I don’t want to be the dissenting voice. So, I’ll employ a little gamesmanship here. I can appear wise and thorough by inviting a critique from a hypothetical third-party perspective that “some other person” might conceivably have. […]