In public service advertising, there is a sweet spot you hope to hit every time out. Let’s call it, um, the Bulls-Eye. This is the highest note a PSA can achieve. To hit the Bulls-Eye, a few goals need to all happen together. 1) Your PSA message needs to be important 2) The PSA needs […]
By Snigdha Rao Here at August, Lang & Husak we believe in “Good People, Great Work.” We strive to create this great work every day in order to improve the human condition. Recently, we were discussing the work nonprofits do—with a particular emphasis on music-centered nonprofits. We all love music, right? A few of us […]
“I remember the day we got our beds. It was six months after the fire. Today, I’m just thankful and blessed for what we do have. You take that for granted when you are able to provide for yourself. I have always been someone who was quick to help someone in need. Now I know […]
This is about food. So, now that I have your attention, or perhaps just your appetite for great work by good people, I’ll turn this blog over to the folks who can tell their story best — students at the University of Maryland. “It started with a problem. A few years ago, students at the […]
Check out the recent promotional video we created for HMSHost. Host was looking for a unique way to recognize and thank travelers in airports during Valentine’s Day. Sometimes an unexpected surprise is all that is needed to make someone’s day.
Good people doing great work can bring an abundance of vitally needed help to a small community of people in need, even if just one week at a time. The Maryland Winter Relief Program is one example of neighborhood programs nationwide that are providing goods and services to area homeless populations with modest donations of […]
We can all benefit from the helpful advice and services (big and small) of good people doing great work. We will be using our blog to highlight different organizations and share the insight of people doing just that. Since the recent “polar vortex” disrupted the DC area, we wanted to remind everyone not to forget […]